Live Music and Entertainment Consultant/Booking Agency
Groove Booking was established by Tanner Siegfort, an Arizona based professional musician. Here at Groove, we pride ourselves in great talent. We make sure that all of our listed entertainment are professional in every way. The main goal is to take all stress out of someone looking for entertainment. Put the stressful work on us, and trust that we will hire the best fit for your wedding, event, etc...
Along with booking live music and entertainment, we add our professional opinions to help an establishment improve how live music benefits them. We work with budget, coming up with ways to move money around to different entertainment slots to guarantee our clients are getting everything out of the money they are spending on live music. Having live music in an establishment is such a major part of keeping patrons longer, and improving the entire experience at your establishment for guests. With our professional experience from both playing, and booking live music, we are confident you will be happy with the results whether you are starting to offer live music for the first time, or simply changing things up.
How Can Offering Live Music Benefit Your Establishment?
Well, it’s hard prove it until you start offering it, but as a professional musician myself I’ll tell you what I see from the side most people don’t get to see.
Live music creates a positive, happy energy. Nothing gave me better perspective on that until live music went away, and then came back after the COVID pandemic.
The joy on people’s faces when they can hear an artist cover their favorite song, putting their own twist on it, is an emotion like any other.
You see, you aren’t paying a musician for background noise, you’re paying for an art that creates a vibe, and ultimately creates more sales, and returning customers.
Business at an establishment is all about two things:
1. You’re either turning a lot of tables because the food, and/or the atmosphere is great, which live music lends a huge hand to.
2. You’re keeping customers drinking later than what you’re used to at your business.
Again, with myself first being a professional musician, and for the past 4 years being a booking agent, and entertainment consultant, I understand both sides.
If I walk into a restaurant and there’s just background music playing, I have no want to stay any longer. If there’s an artist or DJ playing, subconsciously, I’m in a better mood. I may spend more money. I may stay longer for more drinks.
Of course if the music is too loud and obnoxious, and I want to talk to friends, I also may leave. But most of the time I’ll be having a conversation, and the artist starts playing a favorite John Mayer tune of mine, and all of a sudden I say “oh wow I love this song”, or “I haven’t heard this song in forever”!
I stay for another hour because I’m now captured and want to hear what else this artist has. I even want to hear their originals!
Why do hundreds of thousands of people pay $100 plus for a concert ticket on the regular? Because being in a group of people enjoying music is a feeling you cannot replicate. And whether it’s a big concert setting or at your local restaurant, it promotes the same feeling.
I encourage you to try live music, whether it be a live acoustic musician, a full band, or even a DJ mixing unique versions of songs. You’d be very surprised what it would do for your establishment.
Establishments We Work With
We consider ourselves very fortunate to handle entertainment for some of Arizona's largest and most popular establishments and resorts. Those include:
JW Marriott Desert Ridge
Outside of The Stillery and DC Steakhouse
Anything you are looking for your wedding, we have to offer. Any request you have,
we can find to make your wedding exactly how you dreamed. Here are some typical examples of what we can offer for your wedding:
guitar/vocals, piano, strings, harpist, etc...
Upbeat solo, duo, or trio of any genre to get people ready to dance later in the evening
Authentic Mariachi band
Classy, romantic string section
Full live bands
DJ's with professional concert lighting
Wedding Rehearsal in the Arizona Desert with Groove Booking artist Jacob Morris
Wedding at Mountain Shadows with Groove Booking artist Saydi Driggers
When you contact Groove Booking, you talk to owner Tanner Siegfort directly, to make your experience as simple and streamlined as possible. While we started mainly handling music based entertainment, that isn't all we do. We are a one stop shop for all entertainment including dancers, arcade game rental, actors, photo booths, various party games, etc...
We hope you consider Groove Booking to make your experience with live entertainment the best!